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Under Armour Reveals New 3D-Printed Shoe For Olympic Champion Michael Phelps

3D-printed athletic gear has seen a significant rise in popularity recently. From track spikes to even stadium prototypes, this material technology has aided the sports world’s development in many different ways. Not one to miss out on a new apparel trend, Under Armour has unveiled a new red, white, and blue pair of sneakers that implement the best […]

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Gatorade Sprints Into Digital Content With Usain Bolt Video

Last month, Gatorade introduced their, “For The Love of Sport” program, focusing on youth athletes and their ambitions. The sports drink brand is looking to expand its high school awards program in the United States, it has generated new-look bottles featuring the likes of Lionel Messi, Serena Williams, Paul George and Usain Bolt, as well […]

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