The U.S Open is in full swing and fans are witnessing incredible moments of athleticism and masterful tennis. Technology is also playing a great role in enhancing the fan’s experience, and allowing them to get closer access to the stars of the game, past and present. Fans are increasingly engaging with the game and the […]
When broadcasting traditional sports there are cameras scattered across the stadium to give viewers many angles with the intentions of never missing a moment of the action. But how does this concept play out in the expanding world of eSports? So far with eSports broadcasts there is usually one single camera angle of the competition and that’s […]
There has been a lot of excitement about the opportunity for Virtual Reality (VR) in sports. Rarely a week goes by without reports of a new sports team, athlete or league exploring how they can use the technology. Across training, live event broadcasts and fan engagement there are a range of compelling ways VR can […]
NEW YORK — When fans follow this year’s U.S. Open on the tennis tournament’s mobile app, they will find new features that enable them to track analytics on the court or even find hamburgers at the Billie Jean King National Tennis Center. IBM Watson’s cognitive computing technology is being used at the tournament for the […]
How do fans behave at Charlotte Hornets games? Generally speaking, it is probably similar to other professional sports fans. They’ve obviously purchased a ticket to gain admission, but there are dozens of other touch points after entering the arena. From buying concessions and grabbing apparel at the team store to interacting on social media throughout […]