Amazon’s stream of NFL Thursday Night Football games saw a total of 7.1 million views in its first four games, with its reach extending to 187 countries and territories. After reporting at the end of September that the first game it streamed — between the Green Bay Packers and Chicago Bears — drew an average […]
Amazon Prime Video’s debut with streaming Thursday Night Football might have had some glitches, but posted strong numbers relative to last year’s first Twitter broadcast. The game between the Green Bay Packers and Chicago Bears drew an average worldwide audience of 372,000 that watched the game for at least 30 seconds, with each viewer watching […]
It’s tough making a Snapchat filter that everyone is happy with. On Thursday, Amazon officially took the reigns from Twitter as the digital streamer of NFL Thursday night games. It was a big deal for Amazon, representing a way for it to digitize live sports-viewing by tapping into its large (and younger-aged) Prime customer base. […]
NEW YORK — In hearing Amazon executives discuss the kickoff of its Thursday Night Football streaming package next week, a few insights emerged about how the tech giant envisions its NFL coverage and what customers should expect starting with the first game on Sept. 28: The game broadcast itself won’t be materially different but may […]
CHICAGO — Just a few weeks ago, Roy Price, VP of Amazon Studios, was asked during an interview how big of a role sports could play for the company moving forward. After explaining the benefits of sports — engaging and motivating to viewers — he touched on the possibility of Amazon streaming more live events. […]
