NEW YORK — Golf has long been a sport associated with middle-aged men in Polo shirts at country clubs. The PGA Tour is hoping to quash that stereotype by weaving new technology and cultural experiences into its events. In a meeting with SportTechie at the PGA Tour headquarters in Manhattan last month, Julie Tyson, the […]
PGA TOUR host John Swantek and veteran analyst Billy Kratzert are used to dissecting the game of golf through a traditional flat environment, but for the first time at THE PLAYERS Championship, the duo highlighted the new No. 12 hole via augmented reality. According to Scott Gutterman, Vice President of Digital Operations at the TOUR, it […]
A hole-in-one seen in 360-degree video was the first of its kind. If fans were tuning into the PGA Tour’s live stream on Twitter/Periscope on Thursday during the THE PLAYERS Championship, they would have seen Sergio Garcia drilling a 122-yard shot on No. 17 at TPC Sawgrass. Fresh off winning The Masters last month, Garcia knocked […]
During this weekend’s THE PLAYERS Championship at TPC Sawgrass, the PGA TOUR is ditching the traditional pen and paper along with photography for more tech-centric art and drawings. A foursome of artists is utilizing iPad Pros and Apple Pencils to sketch players themselves, the grounds, spectators and highlight-reel shots including Sergio Garcia’s ace on the […]
On the 17th hole at TPC Sawgrass during THE PLAYERS Championship, fans will be able to experience the iconic hole live in virtual reality. Fans that have a Samsung Gear VR headset and download the “PGA TOUR VR Live” app can watch a dedicated VR stream, making it the first time the PGA TOUR will […]