In an effort to enhance the experience for the millions of fans that attend motoring events throughout their various motorsports venues, Speedway Motorsports, Inc. (SMI) has partnered with Sporting Innovations, to enhance the fan experience throughout their enterprise. Sporting Innovations will help SMI by implementing their FAN360 platform to address the challenges of taking full […]
Welcome to the future of the fan experience! Or rather, I’d like you to meet Asim Pasha. He is the Chief Information Officer for the Major League Soccer team, Sporting KC & Co-Founder of Sporting Innovations. He can be credited, along with owners Neal Patterson & Cliff Illig, in setting the bar for fan […]
Oklahoma State might have one of the most exciting offenses in college football and one of the best players in all of college basketball, but the school is making news off the court as they move forward with their digital media strategy and the engagement of their expansive fan base. As the Cowboys travel to Kansas City this week for the Phillips 66 Big 12 Men’s Basketball Tournament, much of the focus will be on Oklahoma State’s quest for a tournament championship. After all, they just beat top-seeded Kansas last week. But off the court, Oklahoma State Athletics has a new focus: digital strategy and fan engagement. They’ve recently selected Kansas City-based Sporting Innovations to help define the strategic...
(Sporting Innovations)
Entertaining fans at the game with in-game information is the new necessity among NBA teams. The game no longer is satisfactory with the improved at-home experience as well as rising costs of attending in a challenging economy.
The Utah Jazz clearly understand this.
Jazz fans are enjoying a new mobile experience during this NBA season. Following the launch of the new Utah Jazz official mobile application, the Jazz now provide fans with the information needed to enhance their experiences during games.
