When the Buffalo Bills host the New York Jets on Sept. 15, the game will be streamed live on Twitter and mark the kickoff of much more than just the National Football League’s slate of Thursday Night Football events. Social media sites streaming live sports events could become the new normal as the first of […]
In the age of social media, fans are used to having information at their fingertips. But during press conferences, fans are at the mercy of the media, waiting to see if they will ask the question that is on their mind. With the Miami Dolphins new approach to press conferences, fans don’t have to rely on […]
We shared recently that Nielsen announced plans to expand Nielsen Twitter TV Ratings in coming months, and will include Facebook topic data in the new Nielsen Social Content Ratings. The expanded ratings will measure social media activity for original video programming from TV and over-the-top streaming providers, including live sporting events. Sports in particular drives massive engagement […]
Fans living in the UK received a special event hosted by the Jacksonville Jaguars to expand international interest in American football. The Jaguars revealed JagTag Live at the London Fields in Hackney on September 27th. JagTag is a simplified version of American football, much like touch football or touch rugby. It is simple to play […]
They occupy this magical space of anticipation, where the entire week begins to come to a boil for the NFL fan. They are tailor-made to showcase their journalistic prowess, spending power, and technological advancement. They are windows into the gridiron-centric world the fan will come to occupy for the better part of the Sunday. And […]