In Canada, when someone settles down on the couch with a bucket of KFC, the customer can do more than watch whatever sports game may be on television. By downloading the KFC All-Stars app, users can scan the bar code on the lid of their KFC meals and play an augmented reality game that gives them […]
The NBA All-Star Game and the corresponding weekend are always known for the spectacle rather than the competition. So, it is only fitting that ARHT Media, a company that specials in holographic technology, partnered up this NBA All-Star Weekend with Mitchell & Ness, a branding and sports apparel company. Get The Latest Sports MLB News […]
In theory, an NBA All-Star Game is every fan’s dream. The best players in the league lining up head-to-head, and duking it out in a spectacular display of athleticism and inspired competition. Big names, bright lights, and bragging rights, a sporting paradise. As we all know, this could not be further from reality in professional […]
Barclays Center has been the home of the Brooklyn Nets since the 2012-2013 NBA season. The New York Islanders will begin playing their home games there during the 2015-2016 season. Barclays Center is also host to a number of pre- and post-season college basketball tournaments; and it recently surpassed Madison Square Garden as the stadium […]
The NBA is adept at growing the sport of basketball, and it vows to continue to grow its international popularity through technology. But with the 64th NBA All-Star Game commencing in New York City this weekend, how can the NBA use technology to improve one of its biggest stages? “One of my goals as commissioner […]