A May 2017 Sports Illustrated article took an insightful deep-dive into the NBA’s “hustle stats.” A closer look at these previously unkept numbers gleaned something important: hustle separates good from great. It therefore comes as no surprise to see names like Draymond Green and Stephen Curry atop the rankings. In case you haven’t been keeping track, […]
For the third time this week, an NBA owner has made moves in the eSports world, with the latest coming Wednesday as Memphis Grizzlies Co-Owner and Co-Executive Chairman Steve Kaplan reportedly increased his stake in gaming team Immortals. Peter Levin, the President of Interactive Ventures and Games at Lionsgate, told GamesBeat that Levin is now a […]
Zach Randolph might be the most feared power forward in the league, but basketball has always been a team game. The 30 franchises that make up the NBA have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available.
Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Memphis Grizzlies. Stay tuned to for ongoing coverage of the #NBADigitalSeries.
We have all been there before. Heading to the game and then making a move towards more promising vacancies in the lower level shortly after tip-off or first pitch. Squatting in empty seats closer to the court or playing field will usually get you thrown out by an usher or embarrassed by the actual ticketholder. Well, now there’s an app for that. Launched in November 2012, LetsMoveDown revolutionizes the fan experience by providing in-game seating upgrades and exclusive rewards such as concessions coupons and merchandise discounts directly to iOS- or Android-supported mobile devices. LetsMoveDown generates a new revenue stream back to the home team, helps offset the costs associated with “no-show seats” (seats left empty by ticketholders that don’t show...
