When Orlando Magic guard C.J. Watson set foot on the Google campus in Mountain View, Calif., he wore the customary rainbow hat with the propeller on top. In his head on that day in July, the wheels were turning. “I think things are going to go mechanical, like the self-driving cars,” Watson said of the […]
This past week, the NFL and Google expanded their relationship, one that now includes an exclusive nine-part NFL Films virtual reality series and will give fans a “360-degree perspective of life in and around the NFL.” After just experimenting with the technology last season, the new series will be the league’s first time producing content […]
The NBA season kicked off last week, and with the new season comes technology storylines and new innovations to follow. Fans can now add near-real-time video advertisements from Turner Sports and Google to the list. During NBA Opening Night last Tuesday, Turner producers captured video content to create branded ads through the Google DoubleClick Bid Manager […]
The greatest athletes in the world compete in the Olympics every four years. We sit and watch in awe of their athletic and physical abilities on the way to attempting to capture an elusive gold medal. This year’s Olympics have not sold us short on the amount of advanced technology on display during the Games. The ability to bring fans […]
It was announced last right before the Games in Rio started that Google lifted its game for the 2016 Summer Olympics, by delivering a range of updates that serve the purpose of ensuring users have the most up-to-date and fluent experience possible when searching for Olympic content. Whether you are looking for live updates, medal […]