Last December, Brooks Running Company partnered with HP FitStation and Superfeet to design running sneakers that can be customized to a runner’s exact foot size and running mechanics. Early next year, those shoes will finally make their way to runners’ feet. The running apparel company announced on Wednesday that it will introduce a shoe called […]
In training for the final race of his career, Usain Bolt sported something new on his feet. Puma’s NETFIT technology offered him a customizable lacing system designed to fit the specifications of his foot. Not only that, the customization allowed him to create a shoe entirely his own. NETFIT technology, originally designed strictly for running, […]
3D printing is fast becoming an invaluable tool within the sports industry, with a rapidly growing range of applications. A host of top sports manufacturers have seen the technology’s potential. Adidas has recently begun trialling it for a new breed of running shoe, and Nike has been granted a major patent for footwear production. Now, a team of […]
