He’s the star player on Real Madrid, favored to win the UEFA Champions League final this weekend for the second year in a row. But Cristiano Ronaldo’s tech-savvy approach to investments and branding also differentiate him as a pro-athlete entrepreneur. Ronaldo was the world’s highest-paid athlete in 2016, raking in $88 million in total earnings, […]
Real Madrid is facing off against Juventus in the UEFA Champions League final Saturday in Wales, and it’s a football club that possesses a tech-centric mindset. Over the past few years, the top LaLiga football club has been an early adopter of emerging technologies and innovative ideas changing the global sports landscape. Last year, Real’s team mobile […]
Real Madrid’s Cristiano Ronaldo celebrated becoming the first athlete to hit 100 million Instagram followers by going live on the app. In his seven minute, 39 second live stream, Ronaldo strips down to his underwear, sends his shoutouts to a litany of countries from which his fans reside and addresses his haters, of which there are […]
Real Madrid’s initial impression of the Video Assistant Referee system that FIFA is testing can be summed up by midfielder Luka Modric’s reaction. “No es bueno,” Modric told reporters in Spanish after Real Madrid’s 2-0 win against Club America in a FIFA Club World Cup semifinal Thursday. Not good was the opinion even after a Cristiano Ronaldo goal […]
There’s not many sporting fans in the world right now that would pass up an opportunity to take a selfie with Cristiano Ronaldo. Now, that is possible for anyone with the introduction of the Real Madrid superstar’s brand new smartphone app, CR7 Selfie. The app is downloadable for $1.99 on iOS and Android devices and […]
