In a day and age where Super Bowl advertisements are aired before the game, you would think that social media activity during the game would die down due to the commercials not being original content anymore.
Super Bowl XLIX proved that wasn’t the case, as there was significant social media discussion centered around many of the ads. Some ads were received positively and some did not do so well with the public 114 million people that tuned in.
Overall, the Super Bowl commercials once again gave people a full run of emotions; whether that was laughter, confusion, empathy or curiosity. Engagor, is a platform aimed at real-time customer engagement, social media-monitoring and analytics, and they monitored buzz around this year’s commercials. Their advertising winners are highlighted in the infographic below. What did you think of this year’s ads for the big game?
