The Key to Unlocking the Full Impact of Business Intelligence in Sports and Entertainment


We live in a data-rich world. More than ever before, today’s sporting ecosystem generates huge amounts of raw data from every fan interaction in stadiums, on social media, and every touchpoint in between. And while that data can be the key to unlocking great fan interactions and measurable returns on investment for sponsors, the sporting industry is faced with a problem: it’s virtually impossible to rely on information from many different systems, partners and stakeholders without putting it all into a single, coherent place from which to generate insights and make decisions.

Download Data Warehousing and Analytics 2019 to learn how some of the world’s most advanced and iconic sporting organizations are using data warehousing to revolutionize their approach to business intelligence

Whether it’s ticket sales, attendance, food and beverage, sponsorship ROI, or insights, no part of sport and entertainment will remain untouched by the data revolution

As businesses globally pivot to a digital future, and as the competition for fan attention intensifies like never before, there has never been a greater imperative for sporting organizations to step outside their comfort zones and innovate. The millions of data points being generated by every facet of the fan experience can be unlocked, but many organizations aren’t yet sure what systems to implement. That’s where data warehousing comes in.

KORE Software’s latest whitepaper explores how implementing a data warehousing solution can have a transformative effect on organizations, and it features insights from senior executives at Kroenke Sports & Entertainment, the NBA’s Atlanta Hawks, and the NHL’s Dallas Stars.

Readers will learn how data warehousing can:

  • Have a transformative effect on sporting organizations
  • Tackle emerging challenges such as data security and consumer privacy, single view of customer, hyper-personalization, and business efficiency
  • Underpin next-gen insights across all areas of a business and break down organizational silos

For more, get your free copy of the report:

 

KORE DATA WAREHOUSING & ANALYTICS: FROM DATA TO INSIGHTS AND ACTION

Courtesy of KORE Software