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Gillette is promoting its new on-demand, online-only service to purchase razor blades by partnering with the technology that brings Major League Baseball streaming into households.
The first 25,000 fans who sign up for a new Gillette On Demand subscription through the website offer will receive a free subscription to MLB.TV Premium, which enables fans to stream all out-of-market games live and on-demand across devices for the remainder of this season. The MLB.TV subscription includes the premium version of the At Bat App, which provides access to MLB.TV on mobile.