The Terrible Towel, a longtime symbol of Pittsburgh Steelers fandom that dates back to the 1970s, is being digitally augmented through a new AR feature being added to the Steelers...
A federal judge denied the Golden State Warriors’ motion to dismiss an amended lawsuit alleging that the NBA champions recorded private conversations through their mobile app. Jeffrey White, a judge for the Northern District of California, originally dismissed the class action complaint, which was filed by New York resident LaTisha Satchell last year, but ruled […]
Fans attending Detroit Lions games at Ford Field can use an innovative new feature in the team’s official app to find directions to their seats or locate restrooms, concessions and merchandise vendors. Pittsburgh-based developer YinzCam, which launched the Lions app in 2012, incorporated Apple Indoor Positioning to help fans navigate the downtown Detroit venue. The […]
Denver Broncos fans have plenty of reason to cheer this season. Their team is 3-1, and sports pundits laud their star-laden defense led by Von Miller. The franchise is also one of three — the Philadelphia Eagles and Houston Texans are the others — to partner with mobile developer Yinzcam and digital agency Float Hybrid […]
The Australian Football League’s Adelaide Crows have announced another innovative technology advancement that is set to increase fan engagement. Fresh from announcing their purchase of an esports team in May, the Crows have now set their sights on venturing deeper into virtual reality by becoming the first AFL club to live stream video of the […]
