Baseball history is awash with stories of pitchers adding new pitches to their repertoire by the same rote method: a teammate or coach suggests a grip, the pitcher fiddles with the ball until he gets a good feel and then he debuts his new offering in a game. This is addition by anecdote, a happenstance […]
To serve the increasing demand for NFL football in Europe, an enhanced NFL Game Pass subscription service was introduced across Europe prior to the start of the 2017 season. The service, brought to Europe by Overtier, an over-the-top content venture by Bruin Sports Capital and WPP, includes all NFL games with real-time statistics, streamable on […]
In an attempt to grow its audience, the Pac-12 Network, a media organization owned by the 12 schools in the conference, deployed a relatively new content strategy offering from Facebook: crossposted video. Crossposted video makes it possible to share a video post across a number of pages that are managed by different owners, and then to […]
Building on the momentum of its Thursday Night Football NFL package this Fall, Amazon Prime announced a new foray into the sports world with plans for an exclusive-access documentary series of the Michigan football season. The behind-the-scenes look at the storied Ann Arbor program will be co-produced by the Big Ten Network and will be […]
Much is expected of high school coaches. They’re pressed with the delicate balance of developing the player while keeping a keen eye on developing each student as a person. Oftentimes, and rightfully so, precedent falls on the latter. Still, with the high-level of competitiveness in high school sports, schools are looking for an edge. That’s why PlaySight, […]
