Photo via usga.org New efforts to reduce the pace of play on a golf round have risen thanks to a joint effort between the United States Golf Association (USGA) and the Ladies Professional Golf Association (LPGA). The effort is focused on data analytics; and both organizations have conducted research in order to achieve the goal […]
(GolfLogix) When you review the landscape of sports as influenced by technology, it’s difficult to find a history as storied – and convoluted – as golf. Steeped in historical ties to rules, conduct and behavior, the game avoided and often fought against technological advance, regardless not only of potential benefit but also of the intended target. For the fortunes of us all, some tech advances (and the innovators behind them) refuse to let the forces of tradition win. It’s a rare occasion, but from time to time, we get a true game changer. Such is the case with GolfLogix. Before smartphones put GPS in every palm across the land, this golf-obsessed group had already envisioned the day, with hopes they...
The passion of the golf enthusiast is well documented. Their desire to improve their game and lower the score on the card knows no bounds. As such, golfers are recognized as one of the most loyal consumer groups in sports, and while more than a few have come calling with promise of salvation, few have […]
