Friday, May 17, 2019 – A roundup of some of the key sports technology stories you need to know, including SportTechie’s own content and stories from around the web Amazon...
Usain Bolt is the world’s fastest man and Puma is helping him get even faster. In preparation for the 2017 World Championships in London, Bolt will be wearing shoes featuring Puma’s NETFIT technology. NETFIT features two major benefits over a regular shoe. First, it offers a unique customizable lacing system to fit the needs of […]
Last month, Gatorade introduced their, “For The Love of Sport” program, focusing on youth athletes and their ambitions. The sports drink brand is looking to expand its high school awards program in the United States, it has generated new-look bottles featuring the likes of Lionel Messi, Serena Williams, Paul George and Usain Bolt, as well […]
Nicknamed “The Lightning Bolt,” Jamaican sprinter, Usain Bolt, with a record speed of 44-km/hour (27.7 mph) in the Olympic 100 meter, may have met his match and it is not rival sprinter Justin Gatlin. Meet the BeatBot. Puma has teamed up with a group of NASA robotics engineers, MIT graduates and J. Walter Thompson’s (JWT) […]