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RightEye, Tobii Team Up To Improve Vision In Sports With Interactive Tests

It goes without saying that superior hand-eye coordination is essential for athletes to perform at their best. But what if their eyes aren’t working as well as they could? Consider eye-tracking technology as the solution. RightEye LLC, a company that creates vision tests and optical training games through eye-tracking technology has announced its partnership with […]

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EXOS, BridgeAthletic Partner For Broad Distribution Of Training Programs

Athletic performance center EXOS — best known for its work preparing NFL draft prospects for the scouting combine — is partnering with digital training platform BridgeAthletic for wider distribution of EXOS’s customized workout programs. EXOS, which has grown to more than 400 global location in its 15 years, is supplying its extensive movement library of […]

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Surprise For Wyoming Cheerleader Shows Power Of Social Video’s Community, Connectivity

During the Stadium network’s Facebook Live broadcast of a Wyoming-Texas State football game on Sept. 30, a hashtag started trending in the comments section: #InterviewCheerleaderSidney. Stadium’s social producer, Greg Shellow, noted its popularity and, though its origin was not immediately obvious, texted the tip to sideline reporter Camryn Irwin, who went to investigate. She approached […]

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GumGum Helps Sponsors Of New Orleans Pelicans, Saints See Value

While watching highlights of Anthony Davis, a viewer will see some big blocks, rim-rattling dunks and heads-up passing. GumGum Sports sees something else: the ads. There’s Chevron and State Farm on the stanchion, arena namesake Smoothie King and Ochsner Medical on the floor. GumGum Sports sees those ads and calculates a Media Value Percentage (MVP) […]

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