Seattle Seahawks fans are renowned for their passionate and loud support of their football team. Now, the team will be trying its hardest to reward these fans, with the help of the Seahawks’ official airline, Delta Air lines. On September 9th Delta Airlines launched 12status, a new digital hub for Seattle fan engagement that enables […]
Farming and professional football don’t traditionally go hand-in-hand, but the San Francisco 49ers are bucking the norm in 2016. Levi’s Stadium, the winner of the 2015 SportsBusiness Journal award for Sports Facility of the Year, unveiled the first-ever rooftop farm on a professional sports arena. The ‘Faithful Farm’ is a vegetable and herb garden that will generate 150 […]
In May 2006, Nike in partnership with Apple introduced the Nike+iPod Sport Kit, a wireless system that allowed Nike+ footwear to work seamlessly with consumers’ iPod devices. At the time, it was a revolutionary advancement for connected sport and fitness. Fast forward a decade and two of the world’s most iconic brands again shared the […]
Amazon announced Friday that it will go ahead with an original documentary series about top tennis player Novak Djokovic. It’s possible the company could eventually have the rights to live tennis as well. Amazon is pursuing the video rights to the French Open and professional rugby, as Bloomberg reported the online retailer has expressed interest in […]
In celebration of the Super Bowl champion Denver Broncos’ season opener Thursday, Bud Light is giving away to the first 50,000 fans of legal drinking age in Colorado a complimentary beer that is redeemable through the mobile shopping app Ibotta. Beginning on game day when the Broncos host the Carolina Panthers in a Super Bowl rematch, […]
