The Atlanta Hawks are renewing their partnership with MOCAP Analytics, a sports analytics company based in Silicon Valley. MOCAP will provide the Hawks with performance data so that the team can better understand the trends in its players’ techniques. The team has been partnered with MOCAP for the past couple years to create digital media content […]
Today trainers and athletes have the ability to collect huge amounts of data variables via new wearable and fitness tracking technologies. At Sparta Science, their primary objective is to translate that data into something useable. “We’re focused on depth, not width,” said Mike Hoffmann, a former strength coach who does business development at Sparta. “The […]
FOX Sports used Facebook Live to stream the sight of Wrigleyville during Game 7 of the World Series, and viewers were rewarded with some emotional footage of Chicago Cubs fans reacting as their team won it all in Cleveland. Then after the final out in a classic 8-7 win against the Cleveland Indians, as television […]
Oklahoma State football is changing how it recruits prospective players. Instead of athletes just visiting campus on a visit, Stillwater, Okla. and the confines of Boone Pickens Stadium are coming to them — virtually. With the continuing intersection of virtual reality and 360-degree video with sports, Oklahoma State recruits can now visit campus and witness […]
The NFL and Twitter recently hit the midway point in its 10-game streaming package deal, with the next matchup slated for Nov. 17 between the New Orleans Saints and Carolina Panthers. After five games, an NFL spokesperson told Sports Video Group that the league was overall “pleased” with the early results of the live streaming partnership around […]
