The Toronto Blue Jays are smacking baseballs and sitting in second place in their division. But months before the start of the 2018 MLB season, the team made a deal with a sports technology company to study swing data, starting with an examination of their minor league players. The team reached out to Diamond Kinetics, […]
In 2016, Samsung Electronics Canada and the Toronto Blue Jays entered a two-year partnership in hopes of bringing fans closer to the game through experiences in-stadium, online and on Sportsnet. This season, Blue Jays center fielder Kevin Pillar joined the Samsung team as a brand ambassador. He will take part in special Samsung events as well […]
In order to expand their brand, GuardLab, a custom mouthguard company, announced their newest brand ambassador and athlete to the advisory board, José “Joey Bats” Bautista. Bautista plays outfield for the Toronto Blue Jays and he is a six-time All-Star. He started wearing GuardLab’s lower performance mouthguard last year after the company started to equip […]
For many years sporting franchises around the globe have been searching for new ways to keep their athletes at the peak of their performance. The job of the old stat-man who would frantically scribble down numbers throughout a match has made way for technology’s finest. In the modern era, technology companies are rising from the bottom of the barrel to change the sporting landscape we once knew into something entirely different.
