During Saturday’s anticipated soccer matchup between Barcelona and Real Madrid, now dubbed El Clasico, Intel’s 360-degree replay technology will be on full display. With both Camp Nou and Santiago Bernabeau — home of the respective clubs — now equipped with the replay system, La Liga becomes the first European soccer league to have the technology permanently […]
La Liga, the top soccer division in Spain, and Microsoft recently entered into a “global alliance,” it was announced Wednesday. Through the partnership, Microsoft becomes the Official Technological Partner of La Liga and will help further change the digital experience for the league’s 1.6 worldwide fans. With the assistance of Azure, Microsoft’s cloud platform, fans will […]
Swedish technology leader Ericsson imagined bringing coffee tables to life with sports data visualizations presented via hologram and then went out and did it. Earlier this year Ericsson unveiled its PIERO Augmented Reality software. PIERO’s feature set initially debuted with sports analysts, projecting three dimensional sports data visualizations onto the studio floor. For the home […]
The following interview is part of our ongoing Expert Series that asks C-level professionals, team presidents, league executives, athletic directors and other sports influencers about their latest thoughts and insights on new technologies impacting the sports industry. Name: Matt Madrigal Company: Fanatics Position: Chief Technology and Product Officer Matt Madrigal, Fanatics’ Chief Technology and Product Officer, and his […]
The Los Angeles Clippers are getting smarter with how they are tracking shots this season, recently partnering with Noah Basketball to help improve players’ shooting percentages. Both of the team’s practice courts will be outfitted with Noahlytics Data Service, which was recently released in May. Computer-vision technology and various algorithms help determine where a shot originated, ball positioning, […]
