James Harden and Dwight Howard teamed up in Houston this season to try for their first NBA Title. (Troy Taormina, USA TODAY Sports) James Harden is likely the best shooting guard in the NBA, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available. Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of...
Mark Cuban is one of the NBA’s most progressive owners, and has always thought about what’s next when running his team. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available.
Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Dallas Mavericks. Stay tuned to SportTechie for ongoing coverage of the #NBADigitalSeries.
Despite the lopsided score between the Seattle Seahawks and Denver Broncos in Super Bowl XLVIII, it was the single most watched television program in U.S. history. With 111.5 million viewers, it slightly beat out Super Bowl XLVI between the New york Giants and New England Patriots; and thanks to Fox Sports Go, it was also the most […]
December 31, 1967. It is negative 14 degrees Fahrenheit, the wind is whirling, and the game is underway. A contest NFL Network would later declare as the greatest extreme weather game of all time, the Green Bay Packers take on the Dallas Cowboys in the coldest game the NFL has ever witnessed. It is so […]
The Baltimore Ravens came storming out the gates to a 28-6 lead versus the San Francisco 49ers by the early part of the third quarter. Ravens fans thought this game was in the bag. On this pace, a blowout victory was virtually inevitable. Then it happened… The Harbaugh Bowl instantly became the Blackout Bowl–just by […]