SportTechie — Super Bowl RSS



Locast Streams Local Sports Channels To Smartphones For Free

A newly-launched nonprofit is seeking to solve a dilemma faced by the many sports fans weighing whether to cut the cable cord: it’s offering to stream local broadcast stations in high definition to users’ smartphones for free. That includes the Winter Olympics in PyeongChang.  Locast.org, founded by longtime communications attorney and Sports Fans Coalition chairman […]

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Adidas Quickly Created AM4MN Cleats In Advance Of Super Bowl LII

When something is being created in the Germany-based SPEEDFACTORY, you know it’s going to help on the field. Adidas has unveiled new, data-driven AM4MN (adidas Made For Minnesota) football cleats, customized for the greatest players in the world. AM4MN was produced while considering how a football player’s foot moves during play. They used athlete foot scans and […]

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EA Bullish About Madden’s Prospects As A Major Esports Player

Electronic Arts celebrated the success of a primetime show about the esports Madden Challenge that aired on the CW in December, saying its competitive gaming efforts with Madden and FIFA are appealing to a wider-than-expected audience. The Madden Challenge Special, a one-hour pre-produced show that took viewers behind the scenes of the Madden NFL esports […]

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