A pair of savvy entrepreneurs doesn’t want your fitness-related New Year’s resolution to fail, so they made going to the gym fun — and virtual. Ryan DeLuca, who created the nutritional supplement retail site Bodybuilding.com, and Preston Lewis, debuted at CES this week their new fitness venture Black Box VR. Black Box VR is a virtual […]
Strength training is all about getting results in the shortest time possible. But unless you’re an expert how do you know where to focus your efforts for optimal performance? This is where Mpower believes it can provide a solution. Mpower is a new training accessory with the ability to accurately measure and show muscle activity, allowing […]
As endurance athletes have come to take for granted their heart rate monitors, GPS units and ergometers, strength and power athletes (and their coaches) have been on the outside looking in at the digital space. Strength and conditioning (S&C) coaches prescribe and monitor load, volume, rest and percent of maximum capacity, but these factors do […]