Fans are increasingly demanding a personalized experience from sports organizations that may be more like the services offered by Amazon and Netflix. Some might even be willing to jump ship...
While leagues and broadcasters doubled down on digital streaming this year, the vast majority of sports fans continued to pay for cable television. But their loyalty to cable may be waning as fans discover alternative ways to watch live sporting events. In a poll of consumer viewing habits taken this October by PwC, 81 percent of […]
Engaging your fan base and enhancing their experience when they are at the stadium on match day has been a challenge for many sports clubs to get to grips with. However as most clubs slowly find their feet, the new battleground of fan engagement is the period between match days. Progressive sports clubs are shaping […]
New technology from startup ventures is transforming the sports industry. The mission of this series will be to introduce startup companies in the sports technology space to a broader audience and allow Founders of promising new ventures to tell their story. Feel free to contact us if you know of a startup that should be considered […]
This is a guest post by the Northwestern University School of Professional Studies from their Beyond 339 Blog. It’s no secret that analytics are everywhere. We can now measure everything, from exabytes of organizational “big data” to smaller, personal information like your heart rate during a run. And when this data is collected, deciphered, and used […]
