Social media now rivals TV in its power to generate sponsor media value from game signage. But a substantial slice of that value is going unmeasured—even though it’s hidden in plain sight. Team-owned accounts aren’t responsible for the bulk of sponsor value. Instead, it’s coming from fan feeds, news accounts, and other sources that post […]
This section of SportTechie, “SportTechie Wire”, contains original press releases issued by various companies and industry organizations. The releases are reviewed by the SportTechie editorial staff to ensure relevancy to the sports technology industry. For information and access, send your name and email address to info@SportTechie.com March 22, 2018, New York, NY- Today, nine-time World […]
Despite the endless hours San Diego Gulls head strength and conditioning coach Justin Roethlingshoefer puts in over the long haul of the American Hockey League season, his work doesn’t stop once the games are over. For Roethlingshoefer, keeping players in peak physical shape remains a year-long endeavor – especially for those who perform at the […]
San Diego Gulls head strength and conditioning coach, Justin Roethlingshoefer, is keenly aware of the difference between training professional athletes on an individual basis and in a team setting. This acknowledgment from a coach is critical in differentiating a good team from a great team. When it comes to keeping the Gulls in peak condition […]
NEW YORK — An emerging issue in the roiling player privacy debate is that not all athlete tracking data is collected the same way. From wearables to cameras, there’s an endless array of information being generated: internal versus external, personal versus positional, biometrics versus biomechanics. While the collective bargaining agreements across professional sports leagues are […]