Designers at NOVA have created a solution alleviating dangers associated with late-night running. They are introducing the world’s first self-illuminating jacket which lights up at the press of a button. The jacket offers visibility at three settings: low, high and blinking. NOVA’s patent-pending LightGuide technology eliminates any need to carry a bulky flashlight during your […]
Under Armour’s revenue last quarter wasn’t led by its popular line of athletic shoes, apparel and accessories as the company continues to struggle from declining retail sales, but by a newer technology division that involves collecting athlete data. The company is looking to transition from a retail company into one of the world’s largest connected […]
On Nov. 5, tens of thousands of runners will line up on the Verrazano-Narrows Bridge in New York City, the starting point of the world’s largest marathon. Among them will be able-bodied runners, runners with prosthetic legs or other limbs, wheelchair racers, and a blind man wearing a vibrating device that will help him navigate […]
Without a coach it’s hard to adjust a workout on the fly. Fatigue puts added stress on your muscles, but how are you supposed to know the small fix that might help? KeenBrace, a fitness wearable, can offer advice in real-time during activities like running, weight training and CrossFit. Depending on the exercise, the device […]
Company name: Founder(s): Headquarters: Website: 1. What is your elevator pitch? 2. Problem & Solution 3. Market – your target market and the overall market 4. Business Model – how do you make money? 5. Management Team – with titles 6. Financial Needs: are you currently looking for investment? Have you raised investment already? If […]