The English rugby team has appointed Dr. Sherylle Calder, a world renowned sports scientist and coach specializing in visual performance, to improve the decision-making of the players. She has inked a deal with last year’s Six Nations Championship winners and will work specifically with the team’s back players, typically the fastest players in a rugby […]
For years, emphasis has been put on the physical side of training for National Rugby League referees. Given that referees typically run upwards of 5.5 miles each during a single match, they essentially trained like triathletes. However, NRL Referees’ Strength & Conditioning Manager Cameron Black wanted to develop a better way to train these individuals. “They’ve […]
Seeking to capitalize on consumer demand for wearables, with an expected 322 million devices to be sold this year, the first in-ear, real-time body monitoring wearable — Bodytrak — was launched Tuesday and will be displayed at the Consumer Electronics Show in Las Vegas. According to Bodytrak, it is able to accurately measure multiple vital health signs […]
RugbyPass, an over-the-top service from Coliseum Sports Media, is further expanding into Asia by partnering with Alisports and NeuLion. Alisports, established by e-commerce giant Alibaba along with Sina and its media resources, serve as the local digital partner for RugbyPass in China as the service is set to launch two new channels in the large market. […]
The British & Irish Lions rugby team for its first tour of New Zealand in a decade wanted to brand its new match jerseys as “untouchable” since no player will have the honor of touching it until they’re chosen to be a part of the squad. The team’s official apparel partner, Canterbury, took the directive […]
