Imagine watching Jordan Spieth sink a 10-foot putt to win the Master’s but instead of just watching on your 60-inch television, you’re virtually transported to Augusta, Ga. within an earshot of Spieth’s clinching putt. It’s a possibility that has David Aufhauser, Managing Director of Strategy and Product at Intel Sports Group (VOKE VR), “fired up” about what […]
On Sunday, March 12, the Symetra Tour will broadcast a women’s professional golf tournament round on Facebook Live for the first time at the Florida’s Natural Charity Classic in Central Florida. Additionally, it will be the first time the Symetra Tour — the development tour for the LPGA — has shown live golf as broadcast […]
The PGA TOUR announced Thursday that Twitter was chosen as the property’s exclusive global platform, distributing more than 70 hours of free live event and competition coverage during the rest of the 2016-17 season. Both Twitter and Facebook tested with the PGA TOUR last summer as the two companies streamed more than 14 hours of PGA TOUR […]
The following interview is part of our ongoing Expert Series that asks C-level professionals, team presidents, league executives, athletic directors and other sports influencers about their latest thoughts and insights on new technologies impacting the sports industry. Name: Rick Anderson Company: PGA TOUR Position: Chief Media Officer A double graduate from the University of Florida (B.A., J.D.), Rick Anderson […]
The perpetual challenge that teams and leagues have in today’s wide world of sports content is continuing to find ways to engage fans on digital platforms. Today the PGA Tour and ATP World Tour are hoping they have found a new engagement opportunity in the form of PollPro from Omnigon. For Omnigon, the digital sports […]