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How Sports Bettors Could Use Mixed Reality To Interact With Data

A new partnership aims to put in-game data into sports fans’ hands using mixed reality. Zappar, a company which specializes in creating augmented reality (AR) products, has teamed up with Kindred Futures, an innovation-focused arm of the larger Kindred Group, which is is one of Europe’s largest online gambling operators. The deal sees both companies […]

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US Soccer Strikes 3-Year Data Deal To Develop, Scout Players

The U.S. Soccer Federation announced a three-year partnership on Thursday with Opta, a sports analytics company, to give the league access to detailed player data that could be used to enhance fan engagement, develop athlete performance and aid in scouting players.  The deal makes Opta, which already provides data analytics to the English Premiere League, […]

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