The NFL’s winningest program of the last decade has proven itself as the quintessential franchise, both on and off the field. Under the guidance of Kraft Group’s President, Jonathan Kraft, and General Manager and Head Coach Bill Belichick, the New England Patriots have undergone one of the most remarkable franchise turnarounds in sports history. Since […]
When it comes to engaging fans, NFL teams have stepped up their game, with the constant advancement of team apps and innovative social media campaigns. From Twitter and Facebook, to Snapchat and Instagram, NFL teams are giving their fans more access and inside content than ever before. Below, we chose the top fan-engaging team for […]
Lincoln Financial Field and the Philadelphia Eagles have already been working with Extreme Networks. Now the entire NFL will be using their data. (Extreme Networks) New York, NY. — One of the biggest frustrations for the connected sports fan these days is the complete uselessness of their smartphone while attending most sporting events. 50,000 (or more) of fellow fans pack into a stadium and the 4G or Wi-Fi networks are quickly overloaded and unable to provide use. The NFL has been working hard to correct this issue in all stadiums, and yesterday they took a major step towards improvement when they announced the selection of Extreme Networks Inc. as the official analytics provider for the NFL and Super Bowl XLVII....
Now that we are through the Wild Card round of the NFL playoffs we can sit back and relax after what was an extremely exciting weekend of good old fashioned football in the cold. And while we are forced to wait for more playoff action until the weekend, now is a good time to stop […]
Beth Hirschhorn, the Chief Marketing Officer for Metlife, thinks the next frontier for the NFL is expansion outside of the U.S. and her brand would do anything for more global exposure. NFL expansion was one of many topics discussed in a one-on-one interview between Hirschhorn and Terry Lefton (SBJ/SBD) earlier this month at the IMG Sports Marketing Symposium.
