This past Friday, the NBA announced that highlights from the Foot Locker Three-Point Contest, the Sprite Slam Dunk, the Slam Dunk practice, and the All-Star Game will be captured in virtual reality (stay tuned for highlights to be released). The highlights will be available through Samsung’s Milk VR in the near future, giving fans a […]
David Stern has retired as the commissioner of the NBA after 30 years in office. Since taking the position in 1984 Stern has helped to drastically expand the league’s presence and marketability to a global scale. These expansions include, but are limited to, the creation of the WNBA in 1997, the NBA Development League, the […]
The month of February kicked off with the NFL Superbowl. Shortly after, the spotlight quickly turned to the Sochi Winter Olympics. With the All-Star weekend coming up, you can be sure that the NBA has a few tricks up their sleeve. The NBA has always been pushing to develop their league and product through technology […]