Vivek Ranadivé, owner of the Sacramento Kings, has positioned his organization as a leader in the sports technology space. With Golden 1 Center being a shining example, Ranadivé is continuing to use tech as a way to spur fan engagement. Specifically, the Kings view esports as a driving global force. That’s why they’re unveiling the world’s first-of-its-kind […]
Why would the 2017 NBA champions be spending millions of dollars to start a League of Legends team? To learn more about streaming, of course. According to Golden State Warriors assistant general manager Kirk Lacob, the team’s acceptance into the North America League of Legends Championship Series through its new Golden Guardians team, signals an […]
The 17 NBA teams participating in the NBA 2K esports league’s inaugural season were announced Thursday. Over the next few months, the NBA 2K esports league and its teams will announce players, team branding, league structure and other business-related updates. “This is the first step in what promises to be an extraordinary league, bringing together […]
Could an esports team representing the Los Angeles Lakers potentially compete against an international esports organization like Team Paris or Team Shanghai? According to Mark Tatum, NBA Deputy Commissioner, it’s a future possibility. On two separate occasions in April, first at the opening session of the 2017 CAA World Congress of Sports and then at […]
Kevin Durant, Paul George, Aaron Gordon, Kyrie Irving and C.J. McCollum made a surprise appearance at the 2K17 All-Star Tournament in New Orleans to face off against a five-man team called Still Trill that had just won the championship. The NBA players, playing NBA 2K as themselves, proceeded to get trounced in the eSports arena from […]
