SportTechie — MOCAP analytics RSS




Sportradar Acquires Mocap Analytics For AI-Powered Storytelling

NEW YORK — While analytics have already permeated the basketball discourse enough that anyone can identify that the most efficient shots are close-range 2-pointers and 3-pointers, those broad parameters lack pertinent details in evaluating the quality of a shot: the defender’s proximity and wingspan, his matchup history with the shooter and even his passing options. […]

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Atlanta Hawks Look To MOCAP Analytics To Analyze Player Data, Engage Fans

The Atlanta Hawks are renewing their partnership with MOCAP Analytics, a sports analytics company based in Silicon Valley. MOCAP will provide the Hawks with performance data so that the team can better understand the trends in its players’ techniques. The team has been partnered with MOCAP for the past couple years to create digital media content […]

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MOCAP Analytics And Zebra Technologies Work To Expand Business Opportunities Of Player Tracking Technology

These days sports organizations are turning to analytics to prevent injuries, improve fan engagement and increase player performance. These rise of these uses will cause the sports analytics market to continue to grow from $125 million in 2014 to $4.7 billion by 2021, according to Wintergreen Research. We have seen the growth of sports analytics first with SportVU’s Player Tracking […]

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