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Apple And MLBAM Partner On Extended Data And Handheld Augmented Reality

SAN FRANCISCO — To the naked eye, nothing but green acreage surrounded San Francisco Giants outfielders Denard Span and Jarrett Parker. Through the lens of an iPad bearing baseball’s new augmented reality feature, however, the image changed: rings surrounded each player, indicating their usual defensive range. (Span’s circle, Giants fans would agree, was appropriately small.) […]

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MLB’s Statcast Earns Technology Emmy Award

Major League Baseball’s revolutionary Statcast technology has earned a Technology & Engineering Emmy Award for its collection and broadcast of advanced tracking statistics. The Emmy will be jointly presented to all three members of the Statcast triumvirate: TrackMan, which provides its Doppler radars; ChyronHego, which offers both an optical-tracking system (called TRACAB) and broadcast visualization tools; […]

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Disney Acquires Majority Stake In BAMTech

The Walt Disney Company announced plans on Tuesday to acquire a majority stake in BAMtech, a technology and video streaming company previously owned by MLBAM, for $1.58 billion. As part of the deal, Disney said it will launch an ESPN-branded multi-sport video streaming service in early 2018 and a new Disney-branded direct-to-consumer Netflix-like streaming service […]

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SXSW Sports 2017: Riot Games’ Co-Head Of eSports Jarred Kennedy Discusses OTT Partnership With BAMTech

AUSTIN, Texas — Last December, gaming publisher Riot Games and BAMTech signed a landmark $300 million exclusive streaming rights deal. Major League Baseball’s technology services company would create the technical infrastructure to stream the League of Legends title through 2023. On a recent South by Southwest Conference panel, Jarred Kennedy — who is the Co-Head of […]

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VR, Mixed Reality Poised For Growth Despite Monetization Uncertainty

BOSTON — Media and marketing executives from the WWE, Major League Baseball Advanced Media and the NBA weighed in on emerging over-the-top platforms, live streaming and reaching new international audiences at the MIT Sloan Sports Analytics Conference this week. When asked about a platform that’s currently below the radar and potentially poised for growth, virtual reality along […]

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