Imagine if the sports venue you were in were transformed into a giant video game console, with your phone serving as a controller that enables you to unlock new levels of a mixed reality experience that runs alongside action on the video board and field. Xperiel, founded by a set of brothers who previously worked […]
NFL coaches have made a habit of decrying the practice restrictions implemented by the collective bargaining agreement that went into effect before the 2011 season which, at least according to talk radio pundits, has been the culprit for a perceived deterioration in quality of play. For entrepreneurs Jim Pietila and Carlson Bull of Maryland-based Mixed […]
If Seattle Seahawks fans attended the team’s game against the Los Angeles Rams in December, they would have clearly noticed their favorite players donning wildly bright uniforms on Action Green Day. But what they probably didn’t notice was a special kind of experimentation happening in the stands as well at CenturyLink Field. Seattle-based Vulcan, which was founded by […]
RBS 6 Nations, commonly referred to as “rugby’s greatest championship,” is one of the sport’s most important annual events. Despite its history and notoriety, the tournament has not rested on its laurels. In 2012, RBS 6 Nations began a partnership with Accenture to bring innovative digital solutions to fans. This year Accenture decided to take […]
