There’s no better time to show off your school pride than during March Madness. The NCAA men’s basketball tournament features 68 teams fighting for a national championship. And for fans of each and every one of those teams, Thyng has an augmented reality activation specifically for you. Here’s what you need to know: – The […]
NEW YORK — For 36 years, the routine of college basketball fans on Selection Sunday has been the same, tuning into CBS at 6 p.m. Eastern time for the big bracket reveal. This weekend, however, the show is moving to TBS for the first time and will be preceded by a four-hour social preshow, Social […]
NEW YORK — The streaming app for the men’s college basketball tournament, NCAA March Madness Live, is introducing Fast Break, a new feature offering a continuous feed cutting in and out of all the live games. Think NFL RedZone but for hoops. Fast Break will be available for the opening round of the tournament, the […]
If you’re a fan of data, your March Madness bracket will be able to incorporate a lot of it this go-around. The NCAA on Tuesday announced a partnership with Google Cloud, CBS Sports and Turner Sports that will see years of historical college hoops data integrated into the March Madness craze using Google Cloud Platform’s […]
This past Monday night, Turner Sports experienced an all-time best in terms of digital viewership for a Men’s Basketball National Championship. NCAA March Madness Live generated 4.4 million live video streams as North Carolina defeated Gonzaga 71-65, according to data provided by Turner via data intelligence platform Conviva. The figure was an increase of 29 […]
