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NBA’s Adam Silver Focused On Tech That Creates Magical Experiences

In addressing the state of the NBA to a roomful of reporters at Staples Center during All-Star Weekend, commissioner Adam Silver spoke of an event he attended elsewhere in Southern California that could very well ultimately mark a watershed in how the league’s games enter your living room. It was four days earlier at Recode’s […]

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Magic Leap Partners With NBA, Turner On 3D Game Viewing Experiences

Mixed reality startup Magic Leap announced on Tuesday its first sports partnership — a collaboration with NBA Digital and Turner that will bring next-generation 3D basketball viewing experiences through the new Magic Leap One and a newly created companion NBA App. Fans will be able to watch NBA games with features that overlay data into […]

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Here Are 7 Predictions For How Technology Will Change Sports In 2018

In 2018, esports and traditional sports will continue to intersect, internet companies will double down on media rights, alternate realities will test how consumers watch sports and athletes train, and player-tracking data will be visualized in the NFL and NBA. If 2017 was the year that leagues started tracking player data, streaming companies started investing […]

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