The mystery doctor who devised a plan to wrap New England Patriots quarterback Tom Brady’s thumb in black KT Tape before Sunday’s AFC Conference Championship game was world famous orthopedic surgeon Dr. Neal ElAttrache, SportTechie has learned. At the time, a KT Tape marketing brand manager, Jacki Cassady, remembers a doctor approaching her and asking […]
At the annual conference of the Professional Baseball Athletic Trainers Society late last week in Glendale, Ariz., KT Tape’s brand marketing manager, Jacki Cassady, was working a convention booth when she was approached by a doctor with some questions on how the company’s kinesiology tape might help a very specific abrasion in a very particular […]
Athletes today have many great products that they can use to help them stay in the game. One of those products is KT Tape. KT Tape is kinesiology tape that athletes use for pain relief. The tape is seen on many athletes including NBA superstar James Harden and Olympic Gold Medalist Kerri Walsh. This product […]
James Harden–and Steph Curry, for that matter–undoubtedly, is playing like a legitimate MVP candidate. Throughout this season, the Houston Rockets and their General Manager, Daryl Morey, have been campaigning for Harden as the favorite that should win this award. The lobbying hasn’t gone unnoticed, both from basketball circles and within the analytics community. The remaining […]
