One reason why Instagram shot to mainstream popularity years ago was because it gave once out-of-touch celebrities and athletes the ability to interact directly with fans by providing a peek inside their personal and professional lives. Now, a six-year-old social platform promoting athleticism and fitness is hoping to do the same — and it has […]
Real Madrid’s Cristiano Ronaldo celebrated becoming the first athlete to hit 100 million Instagram followers by going live on the app. In his seven minute, 39 second live stream, Ronaldo strips down to his underwear, sends his shoutouts to a litany of countries from which his fans reside and addresses his haters, of which there are […]
Steph Curry Cooks With His Wife on Instagram Live Chef Curry is cooking up a storm on Instagram Live. Posted by SportTechie on Wednesday, May 10, 2017 During the two-month grind that is the NBA Playoffs, for the few players remaining, it has become standard practice to reduce or eliminate entirely their social media usage. […]
Golden State Warriors star Stephen Curry is a known user of Uber and on Tuesday described what it’s like to be the reigning MVP inside vehicles with drivers who quickly turn the conversation to basketball. Speaking at TechCrunch Disrupt in San Francisco, Curry went through a lightning round of questions so the crowd could get […]
When you control the narrative, you control the story; you also usually win. This is the motto I live by in my 10+ years in Wasserman’s digital group. If that adage holds true, then Social Media is poised to be the big winner of the 2016 Olympics in Rio as nearly 20% of total time […]
