Last December, Brooks Running Company partnered with HP FitStation and Superfeet to design running sneakers that can be customized to a runner’s exact foot size and running mechanics. Early next year, those shoes will finally make their way to runners’ feet. The running apparel company announced on Wednesday that it will introduce a shoe called […]
The NFL season will end this weekend with the Super Bowl, but when players from all 32 teams show up to training camp in July to begin the 2018 season, many of them could be wearing new cleats. That’s because the NFL partnered with HP to grant its athletes access to FitStation, it was announced […]
Brooks Running Company announced a partnership with HP and Superfeet that will result in an individualized performance running shoe — one that’s based on and responds to the runner’s unique biomechanics. The shoe will be available in June 2018, with each runner’s biomechanics captured via FitStation by HP. The first of their kind, the announcement […]
Tech giants Intel and HP announced Thursday a major financial and marketing investment that will span multiple years in Blizzard Entertainment’s Overwatch League, a new esports league aiming to mirror the structure of traditional sports by placing teams in large cities. The scale of these investments, which make HP the official device and display provider […]
In the quest to fill out the perfect March Madness bracket, it quickly becomes apparent that such a scenario is more of a pipedream than anything else. The joy, though, to enter a pool with the hopes of beating those in the group is something anyone can relate to, including data scientists. Although the rough […]