Two months ago, SportTechie asked seven NFL players about the piece of training technology that they could not live without along with their favorite social media platform and follows. We decided to branch out and ask players outside just football, including the NBA, MLS, MLB and golf. Here is the full listing of athletes who […]
The following interview is part of our ongoing Expert Series that asks C-level professionals, team presidents, league executives, athletic directors and other sports influencers about their latest thoughts and insights on new technologies impacting the sports industry. Name: Tim Rosa Company: Fitbit Position: Senior Vice President/Chief Marketing Officer Tim Rosa is the Senior Vice President and Chief Marketing […]
The fitness band maker, Fitbit, has acquired certain personnel and intellectual property rights from technology startup Pebble, it announced on Wednesday. The assets acquired by the nearly 10-year-old Fitbit are tied to software and firmware but wont include Pebble’s hardware products. The deal will include the hiring of Pebble’s software engineers while some of the intellectual […]
We’ve heard of the 10,000 step-a-day exercise recommendation for years, and now Fitbit along with 2K are jointly promoting active living. In a first-of-its-kind integration beginning Nov. 25, the connected health and fitness company and NBA 2K17 are providing gamers with in-game rewards for users who achieve 10,000 steps a day with their Fitbit devices. […]
Harrison Barnes brought some new toys to his new Dallas Mavericks teammates. The 24-year-old, who is a Fitbit ambassador, gifted each of his teammates with Fitbit Blaze devices. The Blaze is a smartwatch that can track heart rate, displays on screen workouts, provides users with workout summaries and more. Users are also able to receive […]
