Every year, the Super Bowl brings us emotionally-charged moments. Last year’s game was chock-full of them as the New England Patriots climbed back from a 25-point deficit to beat the Atlanta Falcons. This year, we can quantifiably measure audience emotion thanks to Ampsy and bluemedia. By combining Ampsy’s proprietary geofencing technology with bluemedia’s ability to create […]
M-ND, an experiential marketing company, last week rolled out a brand new activation at the New York Mets game. They did so through a partnership with the B+ Foundation, an organization that supports children fighting cancer. In hopes of making the night more special for the kids, M-ND unveiled their social media photo-sharing backpacks. “On gameday, […]
Jim Hopper and Peter Wells started an experiential marketing tech company called M-ND four years ago. It was born out of a realization that there was a key interaction between a person’s mobile device and their everyday life. Since its inception, the company has helped major brands and teams like the Philadelphia Eagles connect with […]
Getting tickets to a professional sporting event used to be an experience. You would order online and wait a couple days for them to come in the mail. Once you finally had them in your hands, they were beautiful as most featured a nice design and one of the team’s premier players. That experience is […]
