Chinese esports gamers now have a place to call home. That place? The world’s first venue dedicated solely to esports, according to a February report from the South China Morning Post. The stadium in Chongqing, designed by Chinese architecture firm Barrie Ho, features a 7,000-seat esports arena as part of a complex with shops, a cafeteria, […]
In a quest to have its content delivered around the world, the Pac-12 is reaching across the Pacific Ocean to China. The conference has announced that Pac-12 Networks content will now be distributed across linear and digital channels by Alibaba through 2024. Perhaps the most interesting aspect of the extended partnership is the availability of […]
The NFL’s announcement of a three-year partnership with Tencent to make Tencent Sports the exclusive destination in China for live digital streaming of games means big things for streaming on social networks. NFL live games including the Super Bowl, the playoffs, Thursday Night Football, Sunday Night Football and Monday Night Football will be available for […]
The Chinese market is notoriously hard for any company to enter. A recent survey by the American Chamber of Commerce on Friday found that American companies are facing increasing trouble in China due to antiforeign sentiment, vague labor laws and industrial overcapacity. So, it comes with great surprise that ESPN is able to move into […]
The relationship between soccer and social media is a tight one. Teams are racing to figure out how to be unique with their engagement and how to best reach out to their large group of worldwide fans. Now, Italian soccer powerhouse AS Roma has announced the launch of a new Chinese WeChat account to further connect […]
