How do fans behave at Charlotte Hornets games? Generally speaking, it is probably similar to other professional sports fans. They’ve obviously purchased a ticket to gain admission, but there are dozens of other touch points after entering the arena. From buying concessions and grabbing apparel at the team store to interacting on social media throughout […]
This section of SportTechie, “Sports Tech Wire”, contains original press releases issued by various companies and industry organizations. The releases are reviewed by the SportTechie editorial staff to ensure relevancy to the sports technology industry. For information and access, send your name and email address to info@SportTechie.com SAP NEWSBYTE — August 25, 2016 — SAP SE (NYSE: SAP) and […]
Al Jefferson may have been a snubbed All-Star, but basketball has always been a team game.The 30 franchises that make up the NBA have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available.
Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Charlotte Bobcats. Stay tuned to for ongoing coverage of the #NBADigitalSeries.
With a 21-61 regular season record, the Charlotte Bobcats finished 29th in the final NBA Standings. It’s a substantial improvement from only winning seven games and finishing dead-last the season before, but it’s still a poor record for a team that has only had one playoff appearance in franchise history. The losing record has contributed […]
