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May 17, 2016

NBA Launches New Digital Network Focused On Video Creators And Basketball Culture

Take a look at your social media accounts and scroll through. Odds are you will find a short clip, meme, or interview of an NBA athlete. Whether it’s Steph Curry showing off his range by hitting a deep three, or Hassan Whiteside with a monster block, there will likely be some sort of engaging NBA content. […]

Aug 23, 2014

NBA and BroadbandTV Renew Their Deal

The NBA and Broadband TV have announced that they will continue their relationship after first teaming up in 2009 for the management of fan-uploaded content on YouTube. BroadbandTV will use software to detect clips containing NBA property and place ads in between those clips. The NBA channel on YouTube boasts 5.6 million subscribers and more […]