Forty-three million unique viewers were reached during the 2016 League of Legends World Championship. Thirty-one million watched game seven of the 2016 NBA Finals — arguably one of the greatest games in league history. There’s no debate over the popularity of esports broadcasts. Just as networks like ESPN have made improvements to broadcasts, it’s important […]
CHICAGO — Just a few weeks ago, Roy Price, VP of Amazon Studios, was asked during an interview how big of a role sports could play for the company moving forward. After explaining the benefits of sports — engaging and motivating to viewers — he touched on the possibility of Amazon streaming more live events. […]
As the online streaming of the NFL’s Thursday Night Football games moves from Twitter to Amazon this year, CBS Sports chairman Sean McManus said he doesn’t expect the retail giant to pry any ratings points away from his broadcast audience and that its involvement “can be a positive if it’s attracting a younger audience” and […]
CBS isn’t too worried about competition from digital media companies such as Amazon, Facebook, Google and Twitter when it comes to vying for future sports rights, even as sports streaming continues to grow in popularity and rights continue to pour into Silicon Valley. On a call with analysts following the company’s second-quarter earnings report late […]
NEW YORK — By measures cited by the NFL, viewership of the 2016 season could be seen as being better than ever. The NFL on Wednesday released an information guide noting that the 2016 regular season reached 204 million unique viewers, representing 77 percent of all television homes and 68 percent of potential viewers in […]
