New technology from startup ventures is transforming the sports industry. The mission of this series will be to introduce startup companies in the sports technology space to a broader audience and allow Founders of promising new ventures to tell their story. Feel free to contact us if you know of a startup that should be considered for this series.
Company: VOGO
CEO: Christophe Carniel
Headquarters: Montpellier, France (North American office near Montreal, Qc.)
1. What is your elevator pitch?
VOGO offers technologies for mobile devices that enable immersive and enhanced viewing of live indoor and outdoor sports and other events. With our VOGO SPORT application on their smartphones or tablets, spectators can watch, zoom, and replay live-action sports onsite at the event in real time from up to eight (8) different camera perspectives.
2. Problem & Solution
Spectators are demanding more from live events. They don’t want to miss a second of the action and they want to feel as close to the live action as possible. Venue owners and event organizers are looking for innovative ways to engage fans and enhance the overall viewing experience at the event and are exploring new revenue stream opportunities. Sponsors and advertisers are looking for new ways to reach the right audience.
VOGO SPORT is a viewer engagement app that offers a compelling media experience for in-venue spectators of live sport and an all-new outlet for advertising and promotions for sponsors.
3. Market – your target market and overall market
Our clients include sports teams, associations, federations, clubs, event organizers, venue owners, sponsors of sports events, broadcasters as event partners
4. Business Model – how do you make money?
Our business model is based on icensing our SDK as well as providing turnkey event/series coverage
5. Management Team – with titles
6. What else do you want the audience to know about your venture?
Since founding the company a little over 3 years ago, VOGO has covered over 30 high-profile sports events.
Bonus Question: If you could go to any sporting event, what would it be and why?
The America’s Cup. Racing is a big passion!